Cookies Are Life

One thing I am for sure going to miss about Athens when I graduate is Insomnia Cookies being just a hop skip away. Although they are spread throughout the country with more and more locations popping up, who knows if I will end up living near one. Honestly, it's probably for the better that I don't so I can save money and calories...but then again, life is about balance right?

The pictures shown are pulled straight from the official InsomniaCookies Instagram. They do a great job of making their followers' mouth water on a weekly basis. Additionally, they also create content on Facebook and Twitter, where they are always running promotions and special deals for their consumers to get excited about. Pretty much every holiday, such as Valentine's Day, Mother's Day, Solar Eclipse Day, National Cookie Day, you name it, they capitalize on the buzz with their social media content.

Along with their socials, they encourage the download of their App where they run a loyalty program. Customers immediately get an email sent with a coupon for a free cookie (win), and then the opportunity to earn points by ordering cookies within a one minute process max. Apparently they also offer a Vegan/Gluten Free cookie which I have yet to try, but I am sure I will be getting on that shortly.